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The Business Value of Sustainability
While scientists issue warnings about a fragile climate, executives are embracing the business value of sustainability.
Continue ReadingBurgers for a Penny, and the Power of Location Intelligence
Burger King heats up the burger wars with a marketing campaign aimed at its chief rival, and executives everywhere take note.
Continue ReadingBusiness Leaders Confess IoT Confusion
A recent survey reveals that business leaders believe strongly in the promise of IoT. Many simply don't understand it.
Continue ReadingHow Do You Market a Hurricane-Resistant Floating Home?
Luxurious, self-powered, hurricane-resistant homes are selling for $5 million. Where do you find customers for that marketing pitch?
Continue ReadingHow GM Maps and Manages Supply Chain Risk
General Motors enlists real-time location intelligence to monitor and manage risk in one of the world's most complex supply chains.
Continue ReadingBP Shares Eight Lessons on Digital Transformation
An inside look at BP's digital transformation, with lessons on successfully deploying enterprise software.
Continue ReadingBusiness Advantage through Location Intelligence: The CEO’s Guide
The CEO oversees a company's strategy and operations. This guide reveals how location intelligence benefits those in the corner office.
Continue ReadingRetailers Attempt to Staff Up for the Holiday Rush
With the US at full employment and labour pools running low, retailers must use smarter recruiting tools to find talent for the holidays.
Continue ReadingA Media and Publishing Company Delivers Location Intelligence to Advertisers
The Star Tribune offers prospective advertisers GIS-based consultations on how to find customers and grow their business.
Continue ReadingFinding AI Talent Using Location Intelligence
HR executives can leverage location data to identify and attract top AI candidates, despite limited supply.
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