Market development Archives - Resource Centre

Widespread adoption of electric vehicles looms—but first, retailers need to take a geographic approach to sales across diverse markets.

The pressure to develop new business opportunities is driving digital and traditional companies toward more precise market analysis.

For data-savvy DICK’S Sporting Goods, an optimized network of brick-and-mortar stores remains critically important to customer engagement.

A new study suggests companies have as much to learn from store closures as they do from expansions, and location plays a compelling role.

As the US gets serious about improving its infrastructure, high-speed trains are back in the spotlight, with new implications.

The key to coming out of the pandemic with the competitive edge? Be agile, know where your customers are, and mind the details in the data.

Air pollution is not only a health hazard, it's also bad for business. A new tool helps executives weigh its effects on market development.

A new study illuminates why companies must win consumer trust when it comes to data sharing—and where in the world trust is highest.

CRM technology helps companies organize information on customers; GIS software helps them discover and share insight.

Using a modern version of a centuries-old technique, planners can study anonymized IoT data to see patterns of human movement.